Operational analytics is here to stay

Dear Data-Traveller, please note that this is a Linkedin-Remix.

I posted this content already on Linkedin in February 2022, but I want to make sure it doesn´t get lost in the social network abyss.

For your accessibility-experience and also for our own content backup, we repost the original text here.

Have a look, leave a like if you like it, and join the conversation in the comments if this sparks a thought!

Original Post:

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Operational analytics is here to stay – and honestly I think we are just starting out.

Just to think about ways to get the data back into the places where other teams actually work every day (CRMs, task management, Ad platforms, HR services) will create exciting new use cases where we simply skip the dashboards and place the data in the hand of the people directly.

Because of this it’s super great to read that Census just announced their series B round where they raised $60m.

It’s super exciting to see this kind of investment into the category, because, as I said, I think we only see the beginnings at the moment.

Exciting times ahead!

Learn more in the blog post by Boris Jabes (and also subscribe to his excellent podcast – the Sequel show – my favourite data podcast).

Blog post: https://blog.getcensus.com/series-b-the-future-of-operational-analytics/

Podcast: https://podcasts.apple.com/dk/podcast/the-sequel-show/id1557561392